“my passion for beauty and artistry was shaped by the vibrant culture of the entertainment industry”

I was born in New York and raised in Virginia Beach, in my late teenage years, I relocated to Los Angeles where my passion for beauty and artistry was shaped by the vibrant culture of entertainment industry. My journey began behind the scenes, assisting some of the industry’s most esteemed makeup artists in TV, film, and on editorial productions—honing my craft and developing a deep understanding of how beauty translates on camera.

With 14 years of experience, I’ve mastered my signature Hi-Soft Glam™—a fusion of soft natural beauty with bold statements—creating looks that feel timeless yet modern. My work spans red carpets, editorial shoots, music videos, and high-profile productions, with a strong focus on elevating artists, brands, and entrepreneurs through both beauty and creative strategy.

Beyond the brush, I am passionate about mentorship, innovation, and refining industry systems, working with brands and creatives to craft seamless, high-level beauty experiences. My expertise has led me to collaborate with IPSY, Danessa Myricks Beauty, CVS Beauty, Yahoo! Beauty, and I continue to push the boundaries of artistry and business in the beauty world today.

Person wearing black leather gloves and a hat, holding makeup brushes.

MAKEUP MANTRA

“BEAUTY SHOULD BE SEAMLESS, PERSONALIZED & EFFORTLESSLY ELEVATED IN EVERY SETTING”

TESTIMONIALS

  • "Bobbie is a terrific make up artist. She is on time and does my make up very quickly. I always look better but natural when Bobbie does my make up. I feel confident because she always highlights my natural features. Bobbie is fun to talk with but she does not talk too much. I am very fortunate to have Bobbie’s make up services in LA. I always look forward to seeing Bobbie. She is a delight."

    Debra Lee, Founder & Author

  • "Bobbie is incredibly talented at transforming a look into a lewk! I'm the kind of client who wants fun options, and never the same thing twice. Bobbie always delivers and makes me feel incredible."

    Bozoma St. John, Real Housewives of Beverly Hills

  • "Bobbie is the greatest! Professional, pleasant, highly skilled. She's truly one you can trust."

    Johnathan McReynolds, Gospel Musician

Connect

Whether you’re looking for a tailored beauty experience, expert artistry, or a creative collaboration, let’s connect to bring your vision to life. Inquire now to discuss how we can work together for a seamless, elevated beauty experience.